The power of the "Fourth Estate" is nothing new.http://en.wikipedia.org/wiki/Fourth_Estate
And politicians, since at least the time of Louis XVI, have been frustrated by that.
Dick Cheney commanded that any hotel room he stayed in have the TV's tuned to Faux. Bob Ehrlich went to court to defend his right not to give interviews to the Baltimore Sun. And he won. Did anybody from the right scream "fairness" then?
Fake News does well because it has no real competition for the loon-market.
In the end, media live or die because people watch them, or read them, or don't. And that's always been the case. So, when people say the "MSM" is "left-wing," what they're actually saying is that the people who patronize the MSM value what they're consuming from them, whether you describe it as "left-wing" or "fair." And, at least for now, those people outnumber those patronizing the "right-wing" media. Put another way, the media reflect us as a population.
If you don't like a newspaper, or a radio- or TV-station, don't patronize it. But, as Governor Ehrlich proved, public servants have no obligation to give interviews to people with whom they don't agree. (Besides, if you think it through, it's impossible to give interviews to "everybody" anyway.)